Skip to content
+221 77 529 87 05Sacré-Cœur 3 · Dakar
SM Consulting Services AfricaStrategic advisory · Dakar

West and Central Africa

Thirty years of access to the region’s decision-makers.

We assess, secure and defend the projects of companies, public institutions and investors. From first diagnosis through to implementation.

Our sectors

Expertise rooted in the continent’s key sectors

One common thread: energy, and the infrastructure that produces, carries and consumes it.

  • Utilities & power

    Power generation, thermal and hybrid plants, rental power, transmission and distribution.

  • Industry

    Production sites, industrial gases, securing the energy supply and the industrial asset base.

  • Mining

    Power supply to remote sites, long-term energy contracts, relations with the authorities.

  • Oil & gas

    Upstream and downstream projects, site power, industrial partnerships and local content.

  • Public services

    Infrastructure projects, public tenders, arbitration between the State, lenders and operators.

The firm

Our purpose: turning ambition into lasting results.

SM Consulting Services Africa is a strategic consulting firm supporting companies, public institutions and investors in their projects across West and Central Africa.

We draw on thirty years of experience, a solid network and deep sectoral expertise to deliver tailored, hands-on and high-performing solutions.

Years of experience
30Years of experience
Areas of expertise
07Areas of expertise
Sectors covered
05Sectors covered

The three planes on which a project is won or lost

  • Regulatory

    Permits, public tenders, concessions, and relations with the region’s administrations and regulators.

  • Technical

    An engineer’s reading of the installations, the power schemes and the assumptions a project rests on.

  • Financial

    Business model, cost structure, returns and bankability, tested on accounts above USD 100 million.

The founder

Portrait of Bertho Serge MEVO GUEZO, founder and CEO of SM Consulting Services Africa
Bertho Serge MEVO GUEZOFounder & CEO
Education
Polytechnique de Thiès · Montpellier · HEC Paris
Career
ABB · Air Liquide · Aggreko International
General management
380 employees · USD 120M revenue · USD 65M EBITDA
Coverage
Up to 22 countries in West and Central Africa
West and Central Africa offer considerable opportunities to those who know how to decode them with expertise and rigour.

A polytechnic engineer and business leader, Serge MEVO GUEZO brings over thirty years of experience to the companies, public institutions and investors who want their projects in West and Central Africa to succeed.

He built his career at ABB, Air Liquide and then Aggreko International, from sales engineer to managing director for West Africa, before leading the group’s continent-wide strategy for power and utilities.

He founded SM Consulting Services Africa in October 2025. His signature: tailored, operational, results-driven solutions.

Our services

Seven areas at the service of your projects

Concrete solutions designed to secure and accelerate your projects in the region.

  • Investment advisory

    Private and public investment: feasibility studies, project security and optimisation.

    Private & public
  • Business mediation & advisory

    Assistance, relationship facilitation and strategic lobbying with decision-makers.

    Lobbying
  • Business development support

    Growth strategies, partnerships and expansion into new markets.

    Growth
  • Commercial development & strategy

    Implementation of effective and sustainable business plans.

    Strategy
  • Customer relations & management

    Enhanced customer experience and optimisation of internal structures.

    Organisation
  • Debt recovery

    Effective methods to durably secure your financial flows.

    Financial flows
  • Partner sourcing

    Connecting you with strategic stakeholders across the region.

    Introductions

Our approach

A structured process, from first contact to results

Four stages, in this order. Each one sets up the next.

  1. Listen & assess

    We understand your project, your challenges and the market context.

  2. Tailored strategy

    We design a personalised, actionable roadmap.

  3. Implementation

    We mobilise our network and our expertise to deliver.

  4. Lasting results

    We secure concrete, measurable and durable results.

Get in touch

Let’s give your project the scale it deserves

A first conversation is all it takes to assess the opportunities together.

Describe your project